Your Behavioral Insights Team
If you're reading this, you likely know a little about the benefit of having a Behavioral Insights Team streamlining the company processes and products. We're here to help you with that.
Our irrational mind keeps giving into temptation and forgetting those rational decisions we made earlier. Nudge design allows us to place little changes in an environment, of the kind that will help us stick to our diet, take the stairs instead of the elevator, be more productive, and much more.
With The Insight Company, you enjoy the benefit of behavioral economics, neuroscience, and practical psychology, mixed together with years of design experience to fully streamline your environment.
Here's What We Do
Learn Your Needs
We want to know who you are and what you wish to achieve. What environment are we streamlining? A cafeteria, office, lobby, or town. Is it a single project on an ongoing process of improvement?
Back to the Research
Once we know what's in front of us, it's time to go to the research. A lot has been learned already, but sometimes a few tests and experiments are in order. The Insight company is no stranger to experimentation. In fact, we love it.
It isn't sexy, but it is necessary. We will write you a big report full of every challenge, explanation, and opportunity. With this report you will know exactly what will come next and why it will work.
The science is in and the instructions are written down. It's time to build. With your help, we will begin the process of putting our changes into practice. You might prefer to implement slowly, or get it all over with overnight. Either way, we are here to make sure it all goes according to plan.
Even for single projects, we don't disappear. Even after the process is finished we stick around to make sure everything is flowing as it should. Nothing is perfect and solutions can always be made better, so we make sure to schedule regular followups to check in on the project.